WHO WE ARE
WHO WE ARE
Aurali is an independent fleet strategy and advisory practice focused on helping organizations gain greater clarity, control and confidence in their fleet operations.
We combine data-informed analysis with hands-on industry experience to uncover what drives performance, reduce cost, and create strategies that deliver real impact.
Independent
Objective advice without product or vendor bias.
Practical
Strategies your team can understand and execute.
Focused
Every recommendation is built around your goals.

FOUNDER
Valentin Duminica
Founder & Managing Principal, Fleet Strategy & Advisory
Valentin brings nearly two decades of experience helping organizations navigate the financial, commercial and operational complexity of their vehicle fleets. As Founder and Managing Principal of Auralí Consulting Group, he provides independent advisory informed by extensive industry experience and a clear understanding of how fleet decisions affect business performance.
His career includes strategic account management and senior client leadership roles with ARI/Holman and Element Fleet Management. Working closely with executive, financial and operational stakeholders, he has supported complex fleet programs, addressed supplier and service challenges, and translated fleet data into practical business recommendations. This experience gives him a comprehensive understanding of fleet economics and the relationship between procurement, supplier performance and operational decision-making.
His expertise spans fleet cost analysis, procurement strategy, leasing and financing, supplier performance, vehicle lifecycle planning, maintenance programs and fleet technology. He brings these disciplines together to assess how individual decisions affect the wider operation. His experience with telematics, connected vehicle data and reporting systems also helps organizations turn information into stronger decisions and more effective oversight.
Valentin founded Auralí to give organizations direct access to experienced fleet counsel guided by their interests. His approach combines objective analysis, candid advice and practical implementation, helping clients uncover hidden costs, strengthen procurement leverage and establish greater operational control. Recommendations reflect each organization’s operating requirements, financial priorities and capacity to execute.
Clients work directly with Valentin throughout the engagement, from the initial assessment to implementation and ongoing advisory. He brings a disciplined, collaborative approach, with a focus on clear priorities, accountable action and lasting improvements in fleet performance.

Auralí Consulting Group helps organizations with 200+ vehicles uncover hidden fleet costs, improve procurement leverage,
and build more controlled, cost-efficient fleet operations
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